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Guidance for Building an Advertising Data Lake for Publishers on AWS

Project Overview

This Guidance helps publishers monetize their assets effectively and create a foundation for broader internal and external data collaboration. The architecture diagram shows how to build a data product that logs data sources, consolidates them in a data lake, and follows a data lifecycle management process. This data product supports yield optimization, ad-hoc queries, and reporting. 

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Guidance for Building an Advertising Data Lake for Publishers on AWS