This Guidance demonstrates how generative AI technology can automate your product review and approval process for an e-commerce marketplace or retail website. It uses Amazon Bedrock, a fully managed service that offers a range of high-performing foundation models (FMs) with a broad set of capabilities you need to build generative AI applications. Here, it leverages computer vision and natural language processing to analyze product images, extract relevant attributes, and generate detailed product descriptions. Using the style guidelines of your website or marketplace, this Guidance can also be configured to develop descriptions from supplier-provided specifications and images, driving operational efficiency and improving your shopper's experience.