Artificial Intelligence offers the potential to transform retailing as we know it today. It's reasonable to believe that retailers will develop a customer experience architecture supported by AI. Some expectations are that a platform enhanced with AI will provide a revenue bump due to hyper personalization. Digital commerce continues to heighten customer expectations, preferences and behavior. Demands such as real-time engagement, relevant recommendations and hyper-personalization are driving speed and convenience at a click of a button. We enable intelligence in applications through natural speech, vision, and so on. This intelligence enables improvements in retail that will increase value while disrupting how customers shop.