Digital Marketing

About The Program

Digital Marketing course is a part of the MBA and equivalent to any master's degree. And you know what? Anyone can do it (Of course, with common sense!). As we all know, skills matter more than any degree, and here you will get certified by Google (No. 1 Search Engine). This certificate will be more than enough to get a job or to extract business anywhere in the world. Ekascloud Digital Marketing Course offers Europe's Best Digital Marketing Trainer available in Europe, where we guide our students for a bright future only.

Why EkasCloud ?

With over $327 Billion in online advertising globally, Digital Marketing is one of the fastest-growing industries today. Asia & Europe is leading the trend with over 55% annual growth.

Digital Marketing is the most lucrative industry & Digital Marketing skills are in heavy demand in this era.

As Asia’s leading Digital Marketing education firm, Ekascloud has contributed to the growth of the Digital Marketing industry through its Digital Marketing training programs.

WHO CAN JOIN

Digital Marketing for Students:

Students who have a cult for marketing and strategy should learn digital marketing. This helps them in getting the right skill set to face the professional world.

Digital Marketing for Working Professionals:

Professionals seeking to look out for better jobs and packages can get a hike in their professional careers by learning digital marketing.

People Who Want to Make Money Online:

Digital marketing course is for all those who want to get a regular income even in the comfort of their home. With just a laptop/workstation, one can start their career anytime and anywhere.

Is Coding Necessary for Digital Marketing Training?

No, digital marketing does not require you to know the intricacies of coding. You may have to play with the website codes for better optimization, but that does not mean you should know how to code.

So, if you wish to learn a skill that will make your life better professionally, there is no denial of the fact that digital marketing is the next big thing. For companies that are looking at building brands online, digital marketing is the only way for them to reach their clients most efficiently.

Also, with the rising number of jobs and demand for digital marketing professionals, such courses are crafted for both individual and professional learners. If you have a keen interest in earning a regular income and are passionate about the digital arena, you should apply for digital marketing courses.

BENEFITS

• Global reach - a website allows you to find new markets and trade globally for only a small investment.

• Lower cost - a properly planned and well-targeted digital marketing campaign can reach the right customers at a much lower price than traditional marketing methods.

• Trackable, measurable results - measuring your online marketing with web analytics and other online metric tools makes it easier to establish how effective your campaign has been. You can obtain detailed information about how customers use your website or respond to your advertising.

• Personalization - if your customer database is linked to your website, then whenever someone visits the site, you can greet them with targeted offers. The more they buy from you, the more you can refine your customer profile and market effectively to them.

• Openness - by getting involved with social media and managing it carefully, you can build customer loyalty and create a reputation for being easy to engage with.

• Social currency - digital marketing lets you create engaging campaigns using content marketing tactics. This content (images, videos, articles) can gain social currency - being passed from user to user and becoming viral.

• Improved conversion rates - if you have a website, then your customers are only ever a few clicks away from making a purchase. Unlike other media which require people to get up and make a phone call or go to a shop, digital marketing can be seamless and immediate

BEST FOR YOU

Digital marketing is often defined simply as any marketing efforts focusing on digital, particularly online, channels. However, a more in-depth definition extends to any marketing efforts that involve electronic devices, regardless of whether the user is online or offline.

With the expanded definition, digital marketing can apply to media like radio, television, and telephones as quickly as possible to email and other connected platforms. The primary focuses of most digital marketers include:

• Content marketing

• Email marketing

• Social media engagement and marketing

• Search engine optimization

• Influencer marketing

• Search engine marketing

• Regardless of the platforms you focus on, the goals of digital marketing remain the same, and they include helping businesses to find new prospects, engaging audiences, driving traffic, and converting visitors into customers through digital, electronic, and online tools and channels

SERVICES

• Top Trainer - Each trainer at Ekascloud has 10+ years of industry experience.

• Interactive & Practical - Focus on hands-on, problem-based tasks that ensure practical learning.

• Attend from Anywhere & Save Time- Learn from anywhere with just laptops & an internet device. Be able to save up-to 120+ hrs of precious travel time & invest them in learning.

• Class Recordings - Missing classes is not a possibility, & revising your lessons a lot easier. You receive recordings for all your classes, so relax.

• Individual Attention & Collaborative Learning - Intensive courses, brainstorming & a vibrant Q&A community create a perfect collaborative learning environment.

• Lifetime Updates - Access to the revised content for a lifetime lets you get opportunities to participate in competitions & continue to sharpen your skills

How To Learn

• We check your knowledge before we start the session.

• We build foundational topics first and core topics next.

• Theory classes with a real-time case study.

• Demo on every topic.

• You will learn how to design architecture diagrams for each service.

• Mock exam on every topic you understand.

• Exam preparation

• Interview preparation

Digital Marketing Syllabus

2 Months Course 20% Theory 80% Lab Daily Home work 10 Real time Projects Unlimited Mock Exams Unlimited Mock Interview

Topics Covered

• What is marketing?

• What is digital marketing?

• Why are people going online?

• Key concepts of digital marketing

• Benefits of digital marketing

• How digital marketing evolved

• Who’s using digital marketing?

• How traditional and digital media differ?

• What are inbound and outbound marketing?

• Understand the future of digital marketing

• What is the Internet, and how it works?

• How the Internet evolved?

• What is a search engine?

• Types of search engine

• How does the search engine work?

• Why is google the world’s best search engine?

• Ranking factors of google

• What are the reasons for yahoo’s failure?

• Tools required in digital marketing

• What is advertising?

• What is online advertising?

• What is AdWords?

• Some of the best digital marketing case studies

• Career scope in Digital Marketing

Trainer Profile

Kamalpreet Khatri

HEAD - DIGITAL MARKETING

Kamal has a Masters Degree in Integrated Marketing Strategy from India's most prestigous IIM Lucknow.

He has made startups into multi million USD enterprises in few years of start up through his innovative ideas followed by persuasive hardwork.

He is a expert in Digital Marketing with a clear mandate to make ekascloud reach the right audience

Frequently Asked Questions

Q: What if I miss a class?
A: We will stop the course for you because it is one-to-one or one-to-two students only.

Q: Will I get placement assistance?
A: Yes. You will get it once you are Certified from Azure.

Q: What if I have queries after I complete this course?
A: You can check our blog or send your queries from social media like Facebook, Linkedin, Instagram, Twitter, and Youtube.

Q: How soon after signing up will I get access to the course?
A: Once you join the course, our Counselor Manager book a slot with our Trainer based on your and Trainer's available time.

Q: Is the course material accessible to the students even after the course training is over?
A: Yes, you can access our course material. Not only material, but you can also watch short and sweet videos from our Youtube Channel.

Q: What is the average salary?
A: $62,000